This bacon is relatively halal(suitabled for muslims). It is similar in taste to pork bacon. It usually is smokier and browner. Often it is leaner. It is more chewy than crisp. The meat is very smoky-flavoured and a little on the sweet side. As for the taste, the product is smoked and cured like bacon and tastes great and similar to pork bacon.
Beef Bacon is a acquired taste and some people may like it more than others. It may be for you or someone else. Different folks, different strokes!